Video News – Insight Tool

Insight Tool

Wow what a great tool this is. Here are the takeaways that I love about this online video marketing analytics tool

  • it shows you how people are finding your video
  • it shows you the keywords that they found you under in Youtube and also in Google search or related videos
  • it tells which countries and regions watch your videos
  • It tells you what demographic and sex watch your videos to help you better understand your target market
  • it allows you to see how long they watched the video

It really is a huge source of market research that will help you to better understand your market as well as how to maximise and use the data for future videos that you upload.

The keywords that are giving you the most traction then become the keywords that you use more in your other videos. Or  not necessarily the most views but the one that gets you the most conversions if that is what you are using your videos for.

I hope you enjoyed this tutorial. See you next week.

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Pam Brossman

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